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	<title>New Media Maze: Full Service New Media Agency: London, UK</title>
	<link>http://www.newmediamaze.com</link>
	<description>brilliant online marketing for intelligent clients</description>
	<pubDate>Wed, 05 Nov 2008 18:18:34 +0000</pubDate>
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		<title>Where will you stand?</title>
		<link>http://www.newmediamaze.com/index.php/2008/11/05/where-will-you-stand/</link>
		<comments>http://www.newmediamaze.com/index.php/2008/11/05/where-will-you-stand/#comments</comments>
		<pubDate>Wed, 05 Nov 2008 18:18:34 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
	<dc:subject>Online Creative</dc:subject>
	<dc:subject>Online Marketing</dc:subject><dc:subject>Battlestar Galactica</dc:subject><dc:subject>Online Creative</dc:subject><dc:subject>Online Marketing</dc:subject><dc:subject>Universal Playback</dc:subject>
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		<description><![CDATA[October saw the release of Battlestar Galactica Season 4 on DVD and we were on hand to help Universal Playback engage and excite the core fan base with our video banner builder, a tool which essentially allows users to do our online marketing for us and create their own, personalised banners! We also built the [...]]]></description>
			<content:encoded><![CDATA[<p>October saw the release of Battlestar Galactica Season 4 on DVD and we were on hand to help Universal Playback engage and excite the core fan base with our <a target="_blank" href="http://www.universal-playback.com/battlestar-banner-builder">video banner builder</a>, a tool which essentially allows users to do our online marketing for us and create their own, personalised banners! We also built the online advertising creative, including this <a target="_blank" href="http://www.eyeblasterwiz.com/preview/preview.asp?CalledFromEmail=true&#038;eyeblasterID=1101444&#038;BannerWidth=728&#038;BannerHeight=90&#038;Host=www.eyeblasterwiz.com&#038;TextURL=http%3A//www.eyeblasterwiz.com/Preview/blank.asp&#038;Target=&#038;PreviewType=I">expandable leaderboard</a> which makes excellent use of high action video before expanding out to showcase bios for the full cast. Likewise, the <a target="_blank" href="http://www.eyeblasterwiz.com/preview/preview.asp?CalledFromEmail=true&#038;eyeblasterID=1101449&#038;BannerWidth=234&#038;BannerHeight=60&#038;Host=www.eyeblasterwiz.com&#038;TextURL=http%3A//www.eyeblasterwiz.com/Preview/blank.asp&#038;Target=&#038;PreviewType=I">expandable MSN banner</a> has the same scrolling character biography mechanic for users to familiarise themselves with the cast. We are happy to announce that in its first week of release, the DVD sales smashed the client&#8217;s sales targets. Excellent news all round!
</p>
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		<item>
		<title>Your compliance is vital</title>
		<link>http://www.newmediamaze.com/index.php/2008/11/05/your-compliance-is-vital-2/</link>
		<comments>http://www.newmediamaze.com/index.php/2008/11/05/your-compliance-is-vital-2/#comments</comments>
		<pubDate>Wed, 05 Nov 2008 18:12:05 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
	<dc:subject>Online Creative</dc:subject>
	<dc:subject>Newsletter</dc:subject><dc:subject>Eagle Eye</dc:subject><dc:subject>Newsletter</dc:subject><dc:subject>Online Creative</dc:subject><dc:subject>Paramount</dc:subject><dc:subject>sequential advertising</dc:subject>
		<guid isPermaLink="false">http://www.newmediamaze.com/index.php/2008/11/05/your-compliance-is-vital-2/</guid>
		<description><![CDATA[So take a look at the new media toolkit we have just launched for Paramount’s Eagle Eye. There are some brilliant sequential advertising formats which each convey different messaging, giving users who view them an increasing sense of being watched online. These ran on MTV and Yahoo across territories. Also worth a mention ore the [...]]]></description>
			<content:encoded><![CDATA[<p>So take a look at the <a target="_blank" href="http://demo.newmediamaze.com/paramount_international/eagle_eye_html/">new media toolkit</a> we have just launched for Paramount’s Eagle Eye. There are some brilliant <a target="_blank" href="http://demo.newmediamaze.com/paramount_international/eagle_eye_html/panr_html/index.html">sequential advertising formats</a> which each convey different messaging, giving users who view them an increasing sense of being watched online. These ran on MTV and Yahoo across territories. Also worth a mention ore the <a target="_blank" href="http://demo.newmediamaze.com/paramount_international/eagle_eye_html/728x300_exp/728x90.html">expandable leaderboard</a> and <a target="_blank" href="http://demo.newmediamaze.com/paramount_international/eagle_eye_html/300x600_exp/300x600.html">skyscraper</a> which give users an innovative ‘hacked database’ experience to explore the key characters.
</p>
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		<item>
		<title>BAFTA Kids Vote</title>
		<link>http://www.newmediamaze.com/index.php/2008/11/05/bafta-kids-vote-2/</link>
		<comments>http://www.newmediamaze.com/index.php/2008/11/05/bafta-kids-vote-2/#comments</comments>
		<pubDate>Wed, 05 Nov 2008 18:08:24 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
	<dc:subject>Online Creative</dc:subject><dc:subject>BAFTA</dc:subject><dc:subject>EA</dc:subject><dc:subject>Kids Vote</dc:subject><dc:subject>Online Creative</dc:subject>
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		<description><![CDATA[BAFTA and EA Games have teamed up, once again, to let kids all around the UK vote on their favourite film, game, TV show and website from the past 12 months. Our campaign site features trailers and clips form all the nominees so take a look and cast your votes now…

]]></description>
			<content:encoded><![CDATA[<p>BAFTA and EA Games have teamed up, once again, to let kids all around the UK vote on their favourite film, game, TV show and website from the past 12 months. Our <a target="_blank" href="http://www.baftakidsvote.org/">campaign site</a> features trailers and clips form all the nominees so take a look and <a target="_blank" href="http://www.baftakidsvote.org/">cast your votes</a> now…
</p>
]]></content:encoded>
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		<item>
		<title>Trend Hunter Publishes Top Video Virals</title>
		<link>http://www.newmediamaze.com/index.php/2008/10/21/trend-hunter-publishes-top-video-virals-of-2008/</link>
		<comments>http://www.newmediamaze.com/index.php/2008/10/21/trend-hunter-publishes-top-video-virals-of-2008/#comments</comments>
		<pubDate>Tue, 21 Oct 2008 09:36:30 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
	<dc:subject>Online Insight</dc:subject>
	<dc:subject>Company News</dc:subject>
	<dc:subject>Newsletter</dc:subject><dc:subject>bullet proof baby</dc:subject><dc:subject>Company News</dc:subject><dc:subject>New Line Cinema</dc:subject><dc:subject>Newsletter</dc:subject><dc:subject>Online Insight</dc:subject><dc:subject>trend hunter</dc:subject><dc:subject>viral</dc:subject><dc:subject>viral video</dc:subject>
		<guid isPermaLink="false">http://www.newmediamaze.com/index.php/2008/10/21/trend-hunter-publishes-top-video-virals-of-2008/</guid>
		<description><![CDATA[
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<p class="MsoNormal"><span lang="EN-GB" style="font-size: 8.5pt; font-family: Arial">Influential trend site Trend Hunter has created a <a target="_blank" href="http://www.trendhunter.com/tv/viralvideos">video</a> detailing the hottest viral videos of 2008 so far. Amongst the inmates dancing to Thriller and Dove’s Campaign For Real Beauty you will find our shooting at a baby pram video (18 seconds in), part of our award winning <a target="_blank" href="http://www.newmediamaze.com/index.php/2007/09/06/our-baby/">Bullet Proof Baby Campaign</a>. That is most definitely viral…</p>
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		<title>We win NMA Site of the Week</title>
		<link>http://www.newmediamaze.com/index.php/2008/10/21/we-win-nma-site-of-the-week/</link>
		<comments>http://www.newmediamaze.com/index.php/2008/10/21/we-win-nma-site-of-the-week/#comments</comments>
		<pubDate>Tue, 21 Oct 2008 09:33:57 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
	<dc:subject>Company News</dc:subject>
	<dc:subject>Newsletter</dc:subject><dc:subject>Company News</dc:subject><dc:subject>Harrods</dc:subject><dc:subject>New Media Age</dc:subject><dc:subject>Newsletter</dc:subject><dc:subject>NMA</dc:subject><dc:subject>site of the week</dc:subject><dc:subject>website</dc:subject>
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		<description><![CDATA[
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<p class="MsoNormal"><span lang="EN-GB" style="font-size: 8.5pt; font-family: Arial">We are happy to announce that our <a target="_blank" href="http://demo.newmediamaze.com/harrodsweb/">That’s Entertainment campaign site</a> for Harrods has won the prestigious ‘Site of the Week’ award at influential trade magazine New Media Age with a great score of 83/100 (download the scanned article <a target="_blank" href="http://demo.newmediamaze.com/backcover.zip">here</a>). Big congratulations to everyone involved with the campaign and thank to NMA for recognising us!</p>
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		<item>
		<title>Feedblitz is rubbish. Long live Nourish</title>
		<link>http://www.newmediamaze.com/index.php/2008/09/29/feedblitz-is-rubbish-long-live-nourish/</link>
		<comments>http://www.newmediamaze.com/index.php/2008/09/29/feedblitz-is-rubbish-long-live-nourish/#comments</comments>
		<pubDate>Mon, 29 Sep 2008 14:50:52 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
	<dc:subject>Company News</dc:subject>
	<dc:subject>Newsletter</dc:subject><dc:subject>blog</dc:subject><dc:subject>Company News</dc:subject><dc:subject>email</dc:subject><dc:subject>Feedblitz</dc:subject><dc:subject>Newsletter</dc:subject><dc:subject>Nourish</dc:subject><dc:subject>RSS</dc:subject>
		<guid isPermaLink="false">http://www.newmediamaze.com/index.php/2008/09/29/feedblitz-is-rubbish-long-live-nourish/</guid>
		<description><![CDATA[Firstly, my apologies to everyone who received our last edition of our &#8216;Bloggy News&#8217; email twice, unfortunately this was down to yet another error from our blog-to-email supplier &#8216;Feedblitz&#8217;.
When I first found the Feedblitz service, I was blown away. It&#8217;s a web tool which automatically creates an email newsletter from your blog posts and fires [...]]]></description>
			<content:encoded><![CDATA[<p>Firstly, my apologies to everyone who received our last edition of our &#8216;Bloggy News&#8217; email twice, unfortunately this was down to yet another error from our blog-to-email supplier &#8216;Feedblitz&#8217;.</p>
<p>When I first found the Feedblitz service, I was blown away. It&#8217;s a web tool which automatically creates an email newsletter from your blog posts and fires them out to your subscriber base without you having to lift a finger at a pre-defined date and time each month.</p>
<p>Problems first occurred a couple of months ago, when somehow their database accidentally sent someone elses blog posts to my subscribers. Feedblitz seemed pretty nonchalent about the whole thing when I emailed them about it, but I decided to give them the benefit of the doubt (this despite them having one of the worst User Interfaces for any paying service I use on the net). However, this weekend&#8217;s double email is the kiss of death, so I&#8217;ve taken the plunge and switched to the lovely <a target="_blank" href="http://nouri.sh/">Nourish</a>.</p>
<p>Super quick sign up, beautiful UI, quick configuration, subtle 3rd party branding, great sign up form which keeps users on my site and a sensible pricing plan to boot. Feedblitz suddenly looks very web 1.0.</p>
<p>Please let me know if you experience any problems with future emails as I&#8217;m keen to keep a close eye on new suppliers.
</p>
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		<title>Hulk SMASH</title>
		<link>http://www.newmediamaze.com/index.php/2008/09/25/hulk-smash/</link>
		<comments>http://www.newmediamaze.com/index.php/2008/09/25/hulk-smash/#comments</comments>
		<pubDate>Thu, 25 Sep 2008 17:46:18 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
	<dc:subject>Online Creative</dc:subject><dc:subject>Online Creative</dc:subject><dc:subject>The Incredible Hulk</dc:subject><dc:subject>UPIE</dc:subject><dc:subject>widget</dc:subject>
		<guid isPermaLink="false">http://www.newmediamaze.com/index.php/2008/10/28/hulk-smash/</guid>
		<description><![CDATA[
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<p class="MsoNormal"><span lang="EN-GB" style="font-size: 8.5pt; font-family: Arial">Smashing out of the NMM offices this month (sorry!) is the <a target="_blank" href="http://demo.newmediamaze.com/incredibleHulk/">International toolkit</a> for Universal’s Home Entertainment release of The Incredible Hulk. Especially tasty is the <a target="_blank" href="http://demo.newmediamaze.com/incredibleHulk/ih_exp_lb/ih_exp_lb_v02.html">expandable leaderboard</a> which sees Hulk rip out of the ad unit, whilst in the <a target="_blank" href="http://demo.newmediamaze.com/incredibleHulk/450x300_exp/450x300_exp_v03.html">expandable MPU</a> he gives you the evil green eye. There is also a video content and countdown MPU-sized <a target="_blank" href="http://demo.newmediamaze.com/incredibleHulk/widget_html/ih_widget_mpu.html">widget</a>, perfect for the Hulk fans out there.</p>
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		<title>Entertaining the elite</title>
		<link>http://www.newmediamaze.com/index.php/2008/09/25/entertaining-the-elite/</link>
		<comments>http://www.newmediamaze.com/index.php/2008/09/25/entertaining-the-elite/#comments</comments>
		<pubDate>Thu, 25 Sep 2008 14:01:29 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
	<dc:subject>Online Creative</dc:subject>
	<dc:subject>Company News</dc:subject>
	<dc:subject>Newsletter</dc:subject><dc:subject>Company News</dc:subject><dc:subject>game</dc:subject><dc:subject>Harrods</dc:subject><dc:subject>Newsletter</dc:subject><dc:subject>Online Creative</dc:subject><dc:subject>website</dc:subject>
		<guid isPermaLink="false">http://www.newmediamaze.com/index.php/2008/09/25/entertaining-the-elite/</guid>
		<description><![CDATA[
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<p class="MsoNormal"><span lang="EN-GB" style="font-size: 8.5pt; font-family: Arial">In the past we have dabbled with the world of luxury goods but here is our first big campaign, for the ultimate purveyors in luxury, Harrods. At the world famous store, the next couple of months plays host to ‘That’s Entertainment!’ themed performances, film screenings and a whole host of exciting events. We were on hand to quickly turn around the <a target="_blank" href="http://demo.newmediamaze.com/harrodsweb/">campaign site</a> which includes, amongst other things, full event listings, competitions and our very own produced <a target="_blank" href="http://demo.newmediamaze.com/harrodsweb/video_charades.php">video charades</a>!</p>
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		<title>About to win awards</title>
		<link>http://www.newmediamaze.com/index.php/2008/09/25/we-nearly-win-awards/</link>
		<comments>http://www.newmediamaze.com/index.php/2008/09/25/we-nearly-win-awards/#comments</comments>
		<pubDate>Thu, 25 Sep 2008 13:59:22 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
	<dc:subject>Company News</dc:subject>
	<dc:subject>Newsletter</dc:subject><dc:subject>bullet proof baby</dc:subject><dc:subject>Carries MacBook</dc:subject><dc:subject>Company News</dc:subject><dc:subject>IMA Awards</dc:subject><dc:subject>New Line Cinema</dc:subject><dc:subject>Newsletter</dc:subject><dc:subject>Pixel Awards</dc:subject><dc:subject>Y Design Awards</dc:subject>
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<p class="MsoNormal"><span lang="EN-GB" style="font-size: 8.5pt; font-family: Arial">Not ones to shy away from a free bar, this month we attended the <a target="_blank" href="http://www.ydesignawards.com/home.seam">Y Design Awards</a> ceremony. Although we were pipped to the post, we had made it onto the shortlist in the most popular category, Interactive, for our work on <a target="_blank" href="http://www.bulletproofbaby.net/">Bullet Proof Baby</a> last year. We are always happy to have our work recognised and we are extremely proud of our nomination so congrats to us! We have also just received word that we have been shortlisted for both the <a target="_blank" href="http://www.imaawards.co.uk/">IMA Awards</a> and the <a target="_blank" href="http://pixelawards.com/">Pixel Awards</a>  (vote for us <a target="_blank" href="http://pixelawards.com/webawards/people_champ/champ.php#Movies">here</a>) for our work on <a target="_blank" href="http://www.sexandthecitymovie.com/macbook/">Carrie’s MacBook</a> so fingers are duly crossed…</p>
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		<title>Totally Tropical</title>
		<link>http://www.newmediamaze.com/index.php/2008/09/25/totally-tropical/</link>
		<comments>http://www.newmediamaze.com/index.php/2008/09/25/totally-tropical/#comments</comments>
		<pubDate>Thu, 25 Sep 2008 13:55:04 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
	<dc:subject>Online Creative</dc:subject>
	<dc:subject>Newsletter</dc:subject><dc:subject>After Effects</dc:subject><dc:subject>Newsletter</dc:subject><dc:subject>Online Creative</dc:subject><dc:subject>Paramount</dc:subject><dc:subject>Tropic Thunder</dc:subject>
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<p class="MsoNormal"><span lang="EN-GB" style="font-size: 8.5pt; font-family: Arial">With its tongue firmly in its cheek and an all-star cast, movie-about-a-movie Tropic Thunder is sure to be a massive success when it hits the cinema this month. Take a look at our explosive <a target="_blank" href="http://demo.newmediamaze.com/tropic_thunder/live_html/index.html">new media toolkit</a> where the enhanced formats make excellent use of the high action video and some slick After Effects work and the expandables contain scrollable character biographies. Get some!</p>
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